The hidden language of roses, revealed by expert

Chris Waugh, Florist at Bloom & Wild discusses the symbolism of roses and the bridal trends we can expect to see: 

"Roses are set to remain a popular choice for weddings in 2025, remaining as one of the most traditional parts of a bridal bouquet. While floriography, known as the language of flowers, was popular during the Victorian Era, the hidden language of roses is still more apparent than ever. 

Whether you want your guests to be enticed by a feeling of love and passion by incorporating dark red roses into your big day, or if you'd prefer a more delicate approach to love and gratitude by using pink roses, it's important to pick each colour wisely to ensure you're getting the most appropriate messaging across to your guests.” 

The meaning of roses – what does each colour symbolise? 

1. Red Roses (Average search volume – 9,900)

With monthly online searches reaching an average of 9,900 across the UK, it’s no surprise that red roses remain one of the most popular romantic gestures.

Known to represent love and romance across the globe, a deep-toned red rose symbolises a stronger bond of commitment to your loved one, while lighter red roses are slightly more carefree, showcasing passion and desire.

2. White Roses (Average search volume – 6,600) 

White roses are a thoughtful option to show the happy couple you’re thinking about them, with a monthly search volume of 6,600. Signifying grace and new beginnings, it’s no surprise that white roses are popular for weddings.  

3. Pink Roses (Average search volume – 6,600)

Unlike red roses, which can commonly be associated with passion and desire, pink roses typically take a more delicate approach. With an average monthly search volume of 6,600, pink roses can be the perfect alternative to showcase gratitude and admiration.

While baby pink shades can symbolise grace and joy, hot pink can alternatively represent recognition and appreciation.

4. Black Roses (Average search volume – 5,400)

Although in the past, black roses were commonly associated with a morbid meaning, they now symbolise a more positive representation, hosting a monthly search volume of 5,400.

Showcasing the end of old patterns and a shift towards new beginnings, black roses are ideal to showcase a big life change such as marriage.

5. Yellow Roses (Average search volume – 4,400)

It’s no surprise that yellow roses, which have an average search volume of 4,400, have the power to make us feel positive and happy inside.

Said to represent lasting happiness, they’re the ideal colour to symbolise a strong bond. Despite this, in the Victorian era, yellow roses were known to illustrate a feeling of jealousy.

6. Purple Roses (Average search volume – 2,400)

With an average search volume of 2,400, purple roses are a rare alternative to red roses, offering a particular allure. Due to their unique nature, purple roses are the perfect representation for an individual that effortlessly steals the show in every room they walk into.  

7. Orange Roses (Average search volume – 1,400)

Representing energy and enthusiasm, orange roses are perfect for a much-needed boost.

This cheerful bunch hosts a monthly search volume of 1,400 and can be used to signify a celebration, whether it be a wedding, a new job position, a promotion or a move to a new city.

8. Peach Roses (Average search volume – 720)

Although less searched for with an average search volume of just 720, peach roses remain a popular choice for those looking to illustrate a deep and heartfelt thank you due to their sincere tone. Peach roses are also said to represent loyalty and commitment.

9. Green Roses (Average search volume – 720)

Green roses are associated with renewal and rejuvenation, perfect if you want to give the gift of hope to your loved ones. 

Whether they’re going through a tough time or just need a much needed boost, green roses are ideal for focusing on the good and bringing balance after a shaky period.  

Find out more bloomandwild.com/the-blog/the-meaning-of-roses.