Your London Wedding - September/October 2022 (Issue 86)

BRIDAL chicCreate your mood board with inspiration from this local shoot Wanting to create a beautiful photo session with future brides in mind, Iwona Jarosik, founder of jewellery brand IJ Avenue pulled together a small but perfectly formed team to create this gorgeous mood board. “Every day our businesses meet various brides who are looking for ideas and inspiration for their one-of-a-kind dress, bouquet and jewellery and we wanted to help by creating these photos,” says Iwona. The beautiful model, London influencer Serena Mendolia, and the photographer Toby Show helped to bring the idea to life. “We’re hoping that this shoot will help brides-to-be to organise their thoughts and refine the details of the big day without feeling overwhelmed,” she says. “Here we show an example of what a stylish modern bride can look like and how many beautiful options our women’s businesses have to make that big-day dream come true.” Bouquets from Blooming Flair and chic pearl Jewellery from IJ Avenue were the perfect addition to the shoot. The session took place in Fross Wedding Collections Boutique, who also provided the dresses. The gown choices were Heket by Nicole Milano, Mae by Casa Blanca, Cade by Madi Lane and Anghel by Nicole Milano. LOCAL INSPIRATION 69

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