Gifting watches will continue to be popular in 2023

Credit: Getty Images Watch Exchange has analysed Google Trend Data to determine the trends that will boom in 2023.

Groomsman Watches 7.200% uplift
The gifting of the wedding party often serves as a predicament for couples. Often, they are reluctant to purchase gifts that the recipient is unlikely to use or will be perceived as cliche. Gifting a watch to a groomsman ensures that there is less worry with regard to the recipient’s style and that every member of the party can receive the same gift, avoiding a perception of favouritism.

Groom Watches 175.57% uplift
We are seeing a continuous uplift year on year of the search term groom watches. Often, the gift of a watch is a no brainer on a wedding day as not only is it timeless, but it also serves as a future heirloom that holds sentimental value. The trend of gifting a watch to a groom is likely to continue as financially, its investment is as affordable or costly as the person gifting wants it to be.